Gamification is defined as “the process of adding games or gamelike elements to something (such as a task) so as to encourage participation”. While that definition might sound a little boring, gamifying the corporate innovation process could be the key to injecting fun into. In turn, it can play a critical role in levelling up your company’s performance.
While gamification can be achieved in several ways, the Method Toolbox that is part of the KICKBOX program, helps ti gamify innovation and make it a fun and engaging process. Here’s how:
What is KICKBOX Intrapreneurship?
The KICKBOX Intrapreneurship program is a is an employee-driven approach empowering the workforce to mature ideas in a simple and gamified way based on the proven and applied Kickbox methodology. The program is accessible to everyone, regardless of their job title or position, as well as requiring no prior expertise in innovation, making it an inclusive solution that can be implemented across different divisions and departments.
Through three distinct phases, namely the RedBox, BlueBox and the GoldBox, employees are guided through the innovation process, from ideation, to validation and eventually to implementation of the idea.
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How does the Method Toolbox Gamify Innovation?
1. It makes the innovation process visible
While 84% of executives confirm that innovation is important to their growth strategy, many businesses fail to actively cultivate a culture of innovation. To achieve this, you must look for a company-wide buy-in that promotes intra-preneurship and allows employees to work on their innovations with confidence and clarity. The KICKBOX methodology achieves this by using a variety of templates and gadgets, providing a framework that enables raw ideas to be developed into effective implementations.
The gamification elements have helped many organizations, like Siemens Energy, transform innovation from a fancy buzzword into a visible process. With tools like the KICKBOX persona template, employees are continually encouraged to ask key questions like “who is the idea for?”, “what are the obstacles?”, and “what steps are needed to overcome these challenges?”.
2. It keeps employees mentally engaged
Gamification is a powerful tool that has the ability to transform individual and collective mindsets. Breaking large and tedious assignments down into fun tasks will make the roadmap to innovation feel far less daunting. Given that the correlation between burnout and reduced innovation is scientifically shown as well as anecdotally supported, this ability to remove any feelings of becoming overwhelmed can be the catalyst for improved results.
While employees are able to focus their attention on individual steps, the bitesize tasks all link together thanks to the defined pathway outlined by the KICKBOX program. This is known as creating a flow, which means employees are absorbed in the momentary activity. It additionally ensures that contextuality, feasibility, and viability are maintained. The emotional reward of passing each stage is a driving force to direct innovations to success.
3. It encourages teamwork
It is commonly accepted that creativity requires energy, peace of mind and perspective. Gamification promotes this by creating a flow while it also revolves heavily around the process of supporting intrinsic motivation, not least because all contributions can be recorded and suitably rewarded by moving intrapreneurs through the three different phases of the RedBox, BlueBox and the final GoldBox.
The KICKBOX Method toolbox, provides all employees with access to a range of tools to encourage innovation. By making the innovation process fun, it helps to engage all employees and motivate them along their intrapreneurial journey.
Want to level up your corporate innovation strategy through harnessing the power of gamification? Contact us to find our more or to arrange a free demo today.
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